THE PLANNER ACADEMY ELITE

The complete proven system to create a profitable planner, workbook, or journal for your business

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ELITE includes a Digital Program, Live 1-Day Virtual Retreat, and Monthly Q&A

If you've tried to create a planner on your own...


You’ve likely spent hours upon hours watching terrible YouTube videos that don’t have any substance, or ended up scrolling through online forums of planner addicts who are talking about stickers instead of strategy.

The lack of (good and useful) information is staggering.

I want to remove all the guesswork and stress work from your journey and give you everything you need to successfully create a profitable planner, workbook, or journal for your business.

The Planner Academy shows you how.

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So many entrepreneurs dream of adding a tangible product to their business, but very few ever take the steps to get started.

Even fewer follow through and get it DONE.

Like many projects, they have the best of intentions.  They think they are going to figure it all out on their own...  

But what actually happens is all too common - they struggle to find the right steps to take, and have no one to turn to when issues come up or the dreaded mindset gremlins strike and they start to lose their confidence in launching their product.

They end up overwhelmed or stuck trying to do it alone.

Enter The Planner Academy.

The Planner Academy is your solution to knowing what to do and when to do it.  It gives you all of the steps, resources and support you need to create a profitable planner, workbook, or journal for your business.

To fast track taking it from just an idea to a tangible product that is generating revenue and bringing new clients into your business.

To not only get it started but to get it DONE, and done far quicker than you could ever do on your own. 

Planner, Workbook, Journal = 'PWJ'

Here's the thing... people want planners, workbooks, and journals.  They want tangible products, now more than ever.

Whether you are looking to diversify your revenue streams by adding a physical product, or you are looking to build an entire business around the planner, workbook, or journal you want to create, PWJs are a highly effective and in-demand strategy in 2021. 

A PWJ helps you stand out from your competitors by having a physical manifestation of your work, something people can hold in their hands and have a daily reminder of you and your brand.

When our businesses exist solely online, it’s far too easy for people to close a browser, never log into a class, or delete an email. 
 
But when there’s something REAL and TANGIBLE sitting next to them on their desk… much harder to ignore. 

And I want to help you create something that can’t be ignored.

 
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How Does The Planner Academy Work?


There are 3 core components of The Planner Academy ELITE

1. A 1-Day Virtual Retreat where we deep dive into the areas you are likely to need the most support on

2. A digital program that guides you through everything you need to create, designprintmarket, and sell a profitable planner, workbook, or journal.

3. Six live Q&A sessions to get your biggest questions answered and support you in scaling your business with a PWJ.

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"Working with Crista has been truly inspiring. At no time did I feel like I couldn't take on this project and succeed. She truly believes in what I am doing, and is SO much more supportive than I'd hoped!
I decided to create a planner that will support my clients, and considered taking this project on myself. It was very overwhelming to think about, and after being a part of the Planner Academy, I see now that I would not have thought through all of the details or known where to begin to take it to print.
Crista's support is direct, compassionate and right on target. She has over-delivered in so many ways, and I cannot wait to see my finished product!"

When you join, you get instant access to The Planner Academy Curriculum.

It is everything I have learned (the hard, time-consuming, and expensive way) in creating my own 90-Day Planner, and is the ultimate results-focused fast track that makes it easy to know what to do when.

Best of all, you get forever access to the curriculum so you can reference the content again and again as you add additional products or new releases in the future.

The curriculum follows 4 stages:

Here's a sneak peek at what's included in each stage

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Goal: Set yourself up for success and get ready to create your PWJ

Key Steps:

  • Decide what you will be creating
  • Define what success looks like
  • Create your ecosystem for success
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Goal: Make design decisions and create the content for your PWJ so graphic design can begin

Key Steps:

  • Determine design specs
  • Create your PWJ content (this is the most in depth series of modules)
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Goal: Design all of the elements of your PWJ and associated packaging and marketing collateral so you are ready to print your PWJ

Key Steps:

  • Design your PWJ
  • Determine and design packaging, if applicable
  • Determine and design marketing collateral, if applicable
  • Print your proofs
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Goal: Place Purchase Orders and print your PWJ so you are ready to begin selling

Key Steps:

  • Finalize your PWJ + packaging
  • Submit orders
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BONUSES

In addition to all the modules under the 4 core stages, there are 3 bonus sections with modules to further accelerate your results and amplify your success.
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Goal: Understand the relationship between sales price, PWJ cost, and sales volume early enough to influence design decisions so you hit your price and profitability targets 

Key Steps:

  • Set your targets
  • Understand your costs 
  • Determine your pricing
  • Project your sales volume
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Goal: Define who you will be working with to bring your PWJ to life

Key Steps:

  • Evaluate and identify which external partners you need
  • Choose your printer
  • Choose your other external partners such as graphic designer, packaging provider, etc.
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Goal: Determine which sales and marketing strategies you will be using so you can successfully begin to sell your product

Key Steps:

  • Determine how and where you will sell your PWJ 
  • Leverage reviews and feedback
  • Leverage super fans
  • Paid advertising and organic marketing campaigns
  • Pre-sell and launch your product
  • Update and release new versions
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Whether you want to go at your own pace or double down and get your planner created in the next 90 days, our bonus planner in 90-days checklist gives you a step-by-step plan to create your planner, including what to do when if you want to get it created in 90 days.

"I can't believe how much valuable content is included.  I would have paid the same amount just for the bonus content!" - Marisa M.

Our 1-Day Virtual Retreat is on January 7th, 2022

 

The retreat is comprised of a series of workshops that compliment and expand upon the Planner Academy curriculum.

Each session is a combination of learning + taking action so you leave the day with decisions made and things DONE.

Whether you are attending at the beginning or end of your planner journey, attending this retreat will significantly accelerate and amplify your results. You get forever access to the recordings if you can't attend every session or you want to watch again.

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6 Monthly Q&A Calls with Crista

You get access to 6 months of Q&A calls so you have support through the entire process, from creation all the way through launch.  We meet as a group the 1st Monday of every month.

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Ready to Create Your Planner, Workbook, or Journal? Let's do this! 

SELECT YOUR PREFERRED OPTION BELOW...

PAY IN FULL

$1297 USD

BEST VALUE

  • 1-Day Create a Profitable Planner Retreat on 1/21
  • 6 Monthly Q&A Calls
  • Forever access to workshop recordings from the retreat
  • Forever access to the Planner Academy Curriculum to create, design, & print your PWJ
  • Access to the Bonus Modules including Setting Your Sales Targets & Pricing, Building Your Partner Team, and Sales & Marketing Strategies for Success
  • Calculators and checklists to simplify the process
  • Printer resource guide to select the best printer for your specific PWJ
  • Content upgrades for life 
  • BONUS: Access to the replay of the Build Your Launch Plan Workshop
JOIN NOW

4 MONTHLY PAYMENTS

$369 USD x 4

MOST FLEXIBLE

  • 1-Day Create a Profitable Planner Retreat on 1/21
  • 6 Monthly Q&A Calls
  • Forever access to workshop recordings from the retreat
  • Forever access to the Planner Academy Curriculum to create, design, & print your PWJ
  • Access to the Bonus Modules including Setting Your Sales Targets & Pricing, Building Your Partner Team, and Sales & Marketing Strategies for Success
  • Calculators and checklists to simplify the process
  • Printer resource guide to select the best printer for your specific PWJ
  • Content upgrades for life
JOIN NOW

Prefer to DIY?  If you do not want access to the 1-Day Virtual Retreat or 6 Monthly Q&A Calls, you can access the DIY Profitable Planner Curriculum here.

PAY IN FULL BONUS: To set you up for a successful launch, you get access to the replay of a special live workshop to build out your profitable launch and promotion plan - whether it's for the holiday season or any time of year.  $500 value 

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Is The Planner Academy Right For You?

Who This Is For

✔ Coaches, consultants, content creators, service providers and entrepreneurs who want to create a planner, workbook, or journal and want to know what to do when to fast track their results

Motivated & driven professionals who show up to level up and leave no room for excuses

Those with a budget to manage the overhead to create a planner, workbook, or journal - including investment in the Academy as well as graphic design, printing of the product, etc.

Who This Is Not For

 Those who want to create a full product suite day 1 (i.e. multiple products with ALL the embellishments)... We focus specifically on creating and printing planners, workbooks, and journals. 

 Those expecting overnight success or "passive income" and who think creating a PWJ is going to instantly generate 6 or 7 figures in revenue with minimal work

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Hi, I'm Crista Grasso.

I’m the creator of the Lean Out Method and the 90-Day Lean Out Planner and founder of the global accessories brand Criscara.

I have spent more than 20 years helping businesses develop highly profitable products and services, accelerate growth, and scale in simple and sustainable ways.  

I have a signature methodology called the Lean Out Method that I’ve used with clients ranging from Fortune 50 businesses to small empires and wanted to scale my work, add another revenue stream, and make sure more of my clients took bold action on the strategies I was teaching - so I created the Lean Out Planner.

After experiencing all of the ups and downs of creating a planner for my own business, I’m excited to share what I’ve learned with you to set you up for accelerated success. 

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Commonly Asked Questions and Answers

JOIN THE PLANNER ACADEMY

After completing The Planner Academy,
you will...

  • Have taken creating your planner, workbook, or journal from TO DO to DONE
  • Understand how to create a planner, workbook, or journal and who to work with to get it printed and shipped to your customers
  • Have the knowledge, skill, and experience to create additional PWJs and expand your product line in the future

Ready to Create Your Planner, Workbook, or Journal?

SELECT YOUR PREFERRED INVESTMENT OPTION BELOW

PAY IN FULL

$1297 USD

BEST VALUE

JOIN NOW

4 MONTHLY PAYMENTS

$369 USD x 4

MOST FLEXIBLE

JOIN NOW

Prefer to DIY?  If you do not want access to the 1-Day Virtual Retreat or 6 Monthly Q&A Calls, you can access the DIY Profitable Planner Curriculum here.